blueSky named Dealers’ Choice Awards Winner!

blueSky named Dealers’ Choice Awards Winner!

BlueSky Named 2008 Dealers’ Choice Award Winner

San Ramon, CA—March 26, 2008—blueSky Marketing is proud to announce that they have been named the recipient of the Platinum Award in the Special Finance Lead Provider category and recipient of the Gold Award in the Advertising-Direct Mail category of the Auto Dealer Monthly 2008 Dealers’ Choice Awards.

“We’re honored to be recognized for the third year in a row as a top special finance lead provider.” said Rory Holland, EVP of Marketing at blueSky. “blueSky continues to drive positive change in the auto lead industry by providing innovative programs that deliver superior results.”

The Award Process
This is the fourth year Auto Dealer Monthly has recognized the most highly regarded vendors, suppliers and finance companies in the retail automotive industry as voted on by dealers. The survey provides dealers and their employees the ability to offer their collective selection of the top providers to the retail auto industry. In all, 36 companies, all chosen by dealers and dealership personnel, were named winners in 20 distinctive categories of products and services, with 25,489 votes cast. Ratings were gathered on the performance of the product or service as well as the support and service from the provider and the overall value compared to cost to the dealership. The complete list of winners, as well as any provider or finance company who rated higher than the group average score in a category, can be found at

blueSky’s Award-Winning Programs
blueSky offers auto dealers a suite of award winning, turn-key lead generation programs and sales conversion tools that include:

  • Real Leads™– award-winning specialty finance Internet leads program that provides a turn-key solution to acquire and convert non-prime auto finance consumers into sales
  • True Mail™ – award-winning direct mail programs that utilize custom credit/demographic criteria that target highly convertible, credit worthy auto finance consumers
  • Preferred Dealer™ – approved, brand specific car buyers
  • Smart Dealer – web-based lead management tool that provides dealers secure access to efficiently manage and convert auto leads and includes integration with DealerTrack® and RouteOne®.

For more information call 1.800.573.0873 or log on to

About blueSky Marketing Group, Inc.
BlueSky is an automotive direct marketing and lead generation company that provides auto dealers nationwide with efficient and effective customer acquisition and sales conversion tools to penetrate the non-prime auto finance market. blueSky’s suite of award-winning lead generation programs are designed to produce incremental vehicle sales without requiring significant change to dealers infrastructure or processes. BlueSky Companies, Inc. is the parent company for blueSky Marketing Group, Inc., and blueSky Financial Services, Inc., a nationally licensed sales finance company. BlueSky’s corporate offices are located in the East Bay of San Francisco in San Ramon, California.

About Auto Dealer Monthly
Auto Dealer Monthly is delivered to more than 35,000 automotive professionals nationwide every month. Auto Dealer Monthly is the day-to-day resource for automotive dealerships of all sizes. It is known for offering business solutions to dealers by providing information necessary to make wise decisions regarding products, services or process changes in daily operations.

For more information regarding Auto Dealer Monthly call 888-300-8844 or go to

Contact Information:
Rory Holland
blueSky Marketing Group, Inc.

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blueSky Marketing provides auto dealerships an award-winning suite of customer acquisition and sales conversion products that produce incremental vehicle sales and higher gross profits without significant change to dealers existing infrastructure.
Phone: 1-800-BLUESKY
Fax: 866-211-7666
6700 Koll Center Parkway, STE 215
Pleasanton, CA 94566